LKI is a lifestyle brand inspired by wheels and water. A true Australian, family grown brand from Queensland, we promote, develop and embrace the culture and lifestyle that surrounds wheels and water. Our drive to create and innovate style and performance is reflected in each product so you can “Live Your Lifestyle”.
Our brand was created in 2007 by Founder Jason Daniel. A true Australian, family grown brand from the sunny state of QLD, and from a young age throwing the word Loose kid around as a bit fun with friends and a passion for wheels, water, adventure and creating good times is what brought this to life and gave the brand meaning.
Founded in wheels and water, LKI stands for the values of innovation, determination and most of all, fun. Our team are passionate about both the brand and the wheels and water lifestyle, and this trickles down into every product we create for you.
So get around us, Live your lifestyle and create rad times.