LKI is a lifestyle brand inspired by wheels and water. A true Australian, family grown brand from Queensland, we promote, develop and embrace the culture and lifestyle that surrounds wheels and water. Our drive to create and innovate style and performance is reflected in each product so you can “Live Your Lifestyle”.
With roots founded in action sports, LKI stands for the values of both innovation and determination. All of our team are passionate about both the brand and the wheels and water lifestyle, and this trickles down into every product we create.
Since its inception in 2007, LKI (Loosekid Industries) embraced the action sports arena with lifestyle and technical products, but has now evolved to more of a lifestyle-focused brand and become one of the fastest-growing clothing brands in Australia.
While we’ll never forget our origins, our family and our community, we’re always looking forward and striving to progress and evolve the LKI brand. Join us as our focus expands from Australia to becoming a global presence.